Biblically Centered Education
 

Brian Bowman
Associate Director of University Advertising and Marketing Research
brian.bowman@biola.edu
562 906 4548

At Biola since:

October 2006

Describe your job:

Directing marketing planning, tracking advertising results and ensuring that IMC’s marketing strategies are research-based and have a high probability of achieving enrollment growth.

Five most influential books, movies or songs:

  1. The Bible
  2. 7 Habits of Highly Effective People by Stephen Covey (Book)
  3. Ordinary People (Movie)
  4. Airplane! (Movie)
  5. “Hey Jude” by The Beatles

What inspires me?

Implementing a marketing strategy and seeing results roll in beyond my expectations.

The best thing about my job is:

taking piles of data and turning it into something amazing that makes everyone around me successful.

If I could be any place in the world right now, where would it be?

Laying on a hammock in Kaua’i

Most influential person in your life and why?

My wife Amy

Because I love her, she makes me laugh, and she is strong enough to fight back when I’m stubborn.

If I could pick any actor to play me in the movie of my life, who would it be?

Bob Saget (Because he excels at corny jokes and silly voices)

Personal Quote:

"Spend you time on things that could work. Spend your dollars on things that do work."

Top Three Favorite Projects I’ve worked on at Biola:

  1. Undergraduate 2010 Marketing Research Campaign
  2. Pioneering Biola’s 2009 Comprehensive SEM Marketing Campaign
  3. 2009/2010 Advertising Budget for graduate and undergraduate programs

the team

Biola University
13800 Biola Ave. La Mirada, CA 90639
1-562-903-6000